The US is the world's biggest economy and provides unprecedented opportunities for those businesses that get it right.

However it is a very competitive market so you need to go with a strong offering, presented with confidence and do your homework.

Get the best chance of making a great success of the USA by listening to the podcasts below.

An Overview of Doing Business in the USA from Santander's Director of International Partnerships Alvaro Alamillo

Alvaro tells us the US is the UK's most important market with US customers buying £45 billion of goods and services from us in 2016. However it is a very tough market with aggressive competition so listen to Alvaro's advice to give yourself the best shot.

Doing Business in the USA VegTrug Case Study with Joe Denham

In this highly recommended episode Joe provides invaluable advice on how to prosecute the US market based on his own hard won experience. Joe covers market research, distribution, litigation, sales, pitching and much more.

Successful Marketing in the USA with Simon Gulliford

Simon is an international authority on marketing having been Marketing Director for Barclays, EMAP, Sears and other major brands. Learn from the best about how to research and communicate with your ideal prospects in the US.

An Introduction to US Law for UK Exporters with Johnathan Strassberg

Johnathan is a US attorney based in the UK who helps British businesses navigate the differences between US and UK law. Some great advice in the episode that could save you making some very common and expensive mistakes.

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